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Author Topic: Microsoft sues MikeRoweSoft  (Read 650 times)

Offline Holden McGroin

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Microsoft sues MikeRoweSoft
« Reply #15 on: January 20, 2004, 02:20:56 AM »
If you do not defend your trademark you may lose your rights to the exclusive use.

That's why Disney goes after day care centers that might call themselves Mickey and Minnie's or McDonalds defends their name and image so strenuously.

Some product names have become so synonymous with the products that it is difficult for them to retain exclusive use. Kleenex and Fridgidaire had difficulty re-upping the rights for the use of their own names in their history so companies tend to doggedly defend trademarks .
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Offline Fishu

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Microsoft sues MikeRoweSoft
« Reply #16 on: January 20, 2004, 03:00:35 AM »
Geez..  MikeRoweSoft could be very well it's own trademark..  thats quite far fetched trademark protection and if trademark would involve this far fetched examples, then you could pretty much own all the possible words with a few trademarks.
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Offline Holden McGroin

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Microsoft sues MikeRoweSoft
« Reply #17 on: January 20, 2004, 05:55:12 AM »
Still, if you do not defend your home ground you will lose the legal right to do so.

Recently there was a lady on the Oregon Coast that was owned by by the last name Buch.  She called herself Starr and opened up a coffee shop.

The Seattle coffee nazis hired lawyers to shut her down and rightly so. Spelled differently, but sounded the same and infringed on the trademark.

Mike Rowe did it more or less as a joke but he knew it was close enough for comparison.  Bill thought so too.
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Holden McGroin LLC makes every effort to provide accurate and complete information. Since humor, irony, and keen insight may be foreign to some readers, no warranty, expressed or implied is offered. Re-writing this disclaimer cost me big bucks at the lawyer’s office!
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