yes - it the coolest thing going, and i am glad it is actually getting airtime.
space confuses people and until the advertisers find a way to profit from that they will avoid covering activities there.
it's funny how we still think about things like 'cost' and 'national involvement' when we talk about space exploration. i think an alien race would be amused that we make arbitrary lines on our little rock and limit our travels because the necessary resources fall on different sides of the line - pretty funny, historians will get a kick outta that someday.