Author Topic: Alternative Sales Hook Idea for AH  (Read 1034 times)

Offline Babalonian

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Re: Alternative Sales Hook Idea for AH
« Reply #30 on: June 10, 2011, 05:44:46 PM »
:aok WW1 a gate way drug so to speak :)

Yeah, or something.  As it is the WWI arena sees minimal to no use, but it's overal pretty great, I don't see how it wouldn't hurt to use it as a marketing tool.
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Offline passssao

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Re: Alternative Sales Hook Idea for AH
« Reply #31 on: June 11, 2011, 01:20:46 AM »
Return of h2h?
It was a good way to hook players and also a very good method of trainning

Offline Traveler

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Re: Alternative Sales Hook Idea for AH
« Reply #32 on: June 11, 2011, 02:07:59 PM »
Currently the strategy with two weeks free is:

Unlimited access - limited time

I'm suggesting that in addition to two free weeks there be:

Limited access - unlimited time

Not all people are alike Mach. Some may find the two week restriction a bit daunting, if they have other committments in life that allow precious little free time. This would allow those people the opportunity to try out the main aspects of the game over a longer time. It boils down to whether or not hosting such an arena is likely to produce a suitable return. Maybe it won't. But it might be worth considering.

Best.

Maybe HTC already considered this and many other approaches to the trial period and the current configuration is what HTC felt worked best?  I don’t think a limited arena with air spawns or other such things would be good for new customer retention.  What HTC offers now is a game trial period.   The potential customer gets exposure to the actual game with all it has to offer both good and bad. This allows the customer to make an informed choice. 

Despite what our government would like us to believe, the US economy is in very poor shape and may collapse.   People don’t have that extra fifteen bucks and if the do some can’t afford the internet connection.  That might well be the true cause of customer fall off.   
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Offline muzik

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Re: Alternative Sales Hook Idea for AH
« Reply #33 on: June 12, 2011, 03:44:32 AM »
As much as I appreciated having full access to all the planes when I was a two-weeker, I think you could create more desire in people to subscribe if you held some planes and vehicles back from them during their free period, and used teaser-type popups when they logged in.  Imagine this MOTD for two-weekers:

(Image removed from quote.)

Who's gonna say no to $14.95 for a bubble-top Pony, after being pounded on in the MA everytime they log in?   It's mean, it's evil...but I think it'd work to increase subscription rates after the two weeks.  In fact, I think people would click 'subscribe' before the two weeks is even finished.   


very nice idea.


As for increasing the two weeks. I think that is about as good an idea as the two weeks was to begin with. I remember thinking the first time I came to AH, that it should have been free number of hours. Just like it's been said already, not everyone can find a lot of available time within two weeks. They are fishing for customers, trying to set the hook too soon.
Fear? You bet your life...but that all leaves you as you reach combat. Then there's a sense of great excitement, a thrill you can't duplicate anywhere...it's actually fun. Yes, I think it is the most exciting fun in the world. — Lt. Col. Robert B. "Westy" Westbrook, USAAF 6/<--lol@mod