Maybe, maybe not.  Look at iracing, while their graphics are OK (compared to the console games), they still tend to draw in large numbers of players.  Now the advertising part I agree with, every time I meet someone new that has an interest in WWII and PCs, I suggest and write down the website for AH.  Maybe HTC needs to have commercials after those WoT commercials on the Military channel, or on Tuesday nights during deadliest catch.