I'm kind of inclined to agree. Sort order should have some thought in it, like MA, then whatever scenarios are running at the moment, and soforth. But I think it's a bad idea to have the best part of the game hidden from casual observance. Especially events where walkons are in play.
If you look at most games these days, anything that's different from normal gameplay like an event is splashed all freaking over the login screen to drum up interest for it, often for days before it occurs.
Wiley.