No it isn't my life- far from it.
But I cannot agree with the attitude that anyone has been slighted.
Stay, leave, do whatever. My feeling is that most who would leave over this non-issue were on the way out the door anyway. And if you think I am some HTC fanatic, well, maybe to some extent I am, now. Before I was an iEN fanatic, and still in some ways support that product.
You see, I think it is just possible that a business has to do things once in a while to survive. To some of the customer base it will be the wrong decision, or in this case the wrong method of applying the concept. Whuttevah. To make this a personal issue is a step beyond reality.
"Hey, HT, let's really piss these guys off!"
"How, Pyro?"
"Let's test the waters for a lower rate!"
"How's that gonna make them mad?"
"We'll offer it to a few people first."
"Who?"
"The people who have tried and left AH."
"Why them?"
"Because we want to see if a lower price will bring them back for good, and in greater numbers."
"How will that make everyone mad? Seems to me if that plan works we could lower the price for everyone?"
"Ah, but here's the beauty of the plan; offering this plan to the people who are hooked serves no purpose whatsoever. We have to target the undecideds. It is the only way to broaden the base enough to lower the price for all."
"That still sounds reasonable to me..."
"Ah! but our sensitive pilots will make a loyalty issue out of it..."
"I see..."
"...and will start talking about how unfair it is..."
"Yes! YES!"
"...and will quit!"
"Beautiful! I love it! We'll be out in the streets in no time!"
What anyone thinks HTC has to gain from alienating even one customer is beyond me. How these people who have been in this business for several years should be testimony enough that they have a handle on it.
I don't own a business, I teach. It is public relations every single minute of every hour of every day. Reality- anything you do is a calculated risk when you deal with people. You are
always going to make someone mad when you change things, especially when you don't apply the change across the board. Sometimes sweeping change is possible, sometimes it is not, and sometimes it is possible only after testing the waters a bit.
No plots. No grand scheme to alienate customers. A simple experiment.
Continue your hand wringing.
