Okay, this may crush your idealistic world, but it does happen. When the media can create a human interest story, it is profitable to do so. It is not always the case, but to mute speech on the subject entirely is, I don't know, right wing of you?
Tommy Morrison was overhyped by the media because they wanted to create a great white hope, as is any white heavyweight who makes it a couple of months without being knocked out. Oh goodness, I've taken everything he's ever accomplished away from him because of the color of his skin.
Tiger Woods wasn't overhyped because he really is that good, but the media didn't milk the color issue for all it was worth? Gosh, can I say that?
I think Sehorn really was that good, but after they tore him up returning kicks during that preseason game he hasn't been the same. He is the only cornerback to appear on Third Watch I think. Golly, was that racist?