Aces High Bulletin Board
General Forums => The O' Club => Topic started by: Pei on March 27, 2004, 04:25:45 PM
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Burger giant plans clothing range
US fast food giant McDonald's is to launch a range of children's clothing in North America and western Europe.
The McKids range will be designed, made and distributed by Chinese firm Shanghai Longtrust Trade.
The products will initially go on sale in China, Hong Kong, Macau, Taiwan and South Korea, before reaching Europe, Japan and North America next year.
The McKids line of products will also include toys, videos, DVDs and books.
The deal with Longtrust comes after the trialling of McKids clothing products in stores in Shanghai and Indonesia.
Health concerns
The initiative was launched in November 2003, when a new retail line featuring action toys, casual clothing and interactive books and videos was announced.
In a statement McDonald's said the clothing is intended to offer quality fabrics in styles that will endure "season after season".
Larry Light, McDonald's global chief marketing officer, said the move exemplified "a new thinking".
The McDonald's brand has been under fire by healthy-eating groups questioning the merits of eating fast food.
The company has recently unveiled a new range of health-style alternatives to the traditional Big Mac. It has also been introducing meal-size salads, a side salad, fresh apples and a burger made from Quorn.
http://news.bbc.co.uk/2/hi/business/3567529.stm
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I swear, if I see ONE kid dressed in that stupid clown suit he'll find my knee up his ass.
supersize THIS!
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Will all the waist bands be elastic for tubby kids that eat at the store?
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Omg what will be next? Pepsi-Pants?
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and a burger made from Quorn
WTF is Quorn?
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Originally posted by pugg666
WTF is Quorn?
Vegetarian meat substitute.
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Do your parents really luv you, if they take you to McDonalds?
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Originally posted by pugg666
WTF is Quorn?
Nobody knows. :D
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What the Fashionable Child will be wearing next year
(http://www.onpoi.net/ah/pics/users/145_1080456983_ronnie.jpg)