Aces High Bulletin Board
General Forums => The O' Club => Topic started by: Thrawn on October 16, 2002, 03:43:22 PM
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"MILK GETS MAKEOVER TO TAKE ON FIZZY POP
11:00 - 16 October 2002
Milk could be getting its bottle back - with a new name, a new image and a new sense of worth.
Attempts are being made to rebrand the product as a "designer" drink called M, to be sold in smaller screw-top bottles rather than pint-size plastic cartons.
But this rebirth is likely to come at a price.
Instead of the 29p cost of a normal supermarket pint, M would be sold for between 65p and 85p. "
http://www.epost.co.uk/displayNode.jsp?nodeId=86537&command=displayContent&sourceNode=86535&contentPK=2824211
Good luck and God Bless.
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good...maybe the brits can drink alot and then we yanks wont have to be the fattest people on the planet!!!
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Pointless. All they gotta do is borrow the american dairy councils "Got Milk??" ad campaign.. some of the funniest ads I've ever seen.
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Heard this on the radio while I was back home this week.......the guy being interviewed was apparently a marketing expert but by Cod he was dull. Every word was followed by an "Um".
Besides, nothing could ever top the 1960's milk adverts:
Drinka
pinta
milka
day.
(http://image1ex.villagephotos.com/extern/640697.jpg)
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Would any Britain pay twice the price of regular milk?
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mad cow?
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In sweden they have allredy done this, their new slogan is : "Finally you can take the Milk with you" or something like that..
Flaskmjölk:
http://www.arla.se/kampanj/flaskmjolk[/URL]