Friday December 15, 12:05 pm Eastern TimePress ReleaseiEntertainment Network Announces Restructuring In DriveTowards Sustained ProfitabilityRESEARCH TRIANGLE PARK AREA, N.C.--(BUSINESS WIRE)--Dec. 15,2000--iEntertainmentNetwork, Inc. (NASDAQ: IENT - news), an online media company providingevergreen entertainmentcontent across a wide network of owned and affiliated Internetproperties, today announced steps torefocus its resources on its established pay-for-play division.``The iEN board of directors has mandated an objective to deliver anoperating profit in all four quartersduring calendar 2001. Given the track record of our pay-for-play groupand the scheduled introduction ofexciting new releases in 2001, we have determined that the path tosustained profitability will require keenfocus in this area,'' said Mike Pearce, iEN CEO. ``iEN plans also tocontinue generating significantrevenue from advertising-supported gaming environments. We intend toparticipate in the overall recoveryof online advertising markets, which many industry analysts foreseeoccurring in the second half of2001.''As a result of the increased focus on profitability and pay-for-playgaming revenue, the companyeliminated 33 positions, many of whom were assigned to supporting theeffort in advertising-related gameenvironments. ``It's unfortunate that many good people are beingreleased and through no fault of theirown,'' said Pearce. ``Internet companies, particularly content-orienteddot coms, are experiencing a verychallenging marketplace. While not unexpected in a maturing industry, itis nonetheless painful for thoseaffected at scores of Internet firms across the country.''Allan Kalbarczyk, company controller since its inception, has assumedcoordination of iEN financialactivities. Prior to joining the company, he served as Director ofCorporate Accounting at publicly-heldMicroProse Corporation, a pioneer in interactive games. He takes overfor Robert Hart, who will remaina consultant to the company through March 2001. ``Bob joined iEN as partof the new seniormanagement team in the early fall of 1999. In November of 1999, thecompany completed a successfulrecapitalization, which was followed by release of the qualified opinionpreviously assigned to thecompany's financial statements by its auditors. Revenue resumed a growthtrajectory in Q1 of 2000 andiEN recorded an operating profit in Q2 of 2000. Bob played an integralrole in repositioning the companyas a viable participant in the online media space,'' stated Pearce. ``Ispeak for everyone at iEN in wishinghim well in his future endeavors.''iEntertainment Network, Inc. (NASDAQ: IENT - news), founded in 1994 andlocated in ResearchTriangle Park, NC, is a leading provider of online entertainment mediasolutions, tools and content forISP's portals, communities and e-commerce sites. iEntertainment Networkcurrently serves both Englishand Spanish language audiences. The Company operates multiple onlineentertainment properties for keypartners including AT&T WorldNet® Service's GameHub.net(http://www.gamehub.net), andEarthLink's Games Arena (http://www.thegamesarena.com). iEntertainmentNetwork has strategicrelationships with AT&T (NYSE: T - news), EarthLink (NASDAQ: ELNK -news), as well as othercontent and service providers. For more information, call (919)-461-0722or visit our website at(http://www.ient.com). AT&T WorldNet is a registered service mark ofAT&T.Forward-Looking Statements: Except for the descriptions of historicalfacts contained herein, statementsin this news release concerning future results, performance orexpectations are forward-lookingstatements, including without limitation, statements about revenuegrowth and profitability. Actual results,performance or developments could differ materially from those expressedor implied by suchforward-looking statements as a result of known or unknown risks,uncertainties and other factorsincluding those described from time to time in the company's filingswith the Securities and ExchangeCommission, under ``Risk Factors'' and elsewhere, including risksrelating to history of operating losses,change in business, failing to secure timely or adequate financing,delays in development and introductionof new products, dependence on new product introductions which achievesignificant market acceptanceand the uncertainties of consumer preferences, the rate and degree ofmarket acceptance of onlinegaming, dependence on third party software developers for significantportion of new products, risks ofrapid technological change and platform changes, intense competition,dependence upon third partydistribution and other risks. We undertake no obligation to update anyforward-looking statements as aresult of new information, future events or otherwise, unless requiredby law.Contact: iEntertainment Network, Inc. Michael Pearce, 919/461-0722 ext. 3109