For all of you wine connoisseurs out there. Enjoy!
Since I know you enjoy a good glass of wine every once in a while, I just learned about a new wine varietals you might find interesting.
Wal-Mart announced that, on January 25, 2007, it will begin offering
customers a new discount item - Wal-Mart's own brand of wine.
The world's largest retail chain is teaming up with Ernest & Julio Gallo Winery of California to produce the spirits at an affordable price, in the $2-$5 range.
Wine connoisseurs may not be inclined to throw a bottle of Wal-Mart brand into their shopping carts, but "there is a market for inexpensive wine," said Kathy Micken, professor of marketing at University of Arkansas, Bentonville. She said: "But the right name is important"
Customer surveys were conducted to determine the most attractive name for the Wal-Mart wine brand. The top surveyed names in order of popularity were:
10. Chateau Traileur Parc
9. White Trashfindel
8. Big Red Gulp
7. World Championship Riesling
6. NASCARbernet
5. Chef Boyardeaux
4. Peanut Noir
3. I Can't Believe it's not Vinegar
2. Grape Expectations
1. Nasti Spumante
The beauty of Wal-Mart wine is that it can be served with either white meat (Possum) or red meat (Squirrel).
I thought you might want to know
