Author Topic: Advertising Idea, (reaching the targeted audience)  (Read 10650 times)

Offline Arlo

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Re: Advertising Idea, (reaching the targeted audience)
« Reply #15 on: May 01, 2018, 12:10:54 PM »
That's your opinion. If every idea was a good idea you'd have a point.  :aok

If every idea was a bad one, you might. I've offered more than 'poo poo on the idea' opinions here.  :cool:

Offline Arlo

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Re: Advertising Idea, (reaching the targeted audience)
« Reply #16 on: May 01, 2018, 12:54:24 PM »


Museum flight sim profanity muffler*.  :D










































*(Ideas. good, bad or otherwise .... still better than non-constructive criticism).

Offline Wiley

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Re: Advertising Idea, (reaching the targeted audience)
« Reply #17 on: May 01, 2018, 01:09:42 PM »
One might make the case that manned real world demo setups at museums are a high-cost method of reaching relatively few people.  If a targeted TV ad doesn't get a decent return, a couple dozen manned booths at a couple dozen museums seems unlikely to do much either.

I don't understand why they don't blitz the everloving crap out of social media like the other guys, but that horse is powder at this point.

But, we can certainly say it's an idea.  :aok

Wiley.
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Offline bustr

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Re: Advertising Idea, (reaching the targeted audience)
« Reply #18 on: May 01, 2018, 01:28:35 PM »
Grampa what do you and your friends at "SIMMPits Mind BBQ" do when you visit all those museums?

We donate our time and equipment to setting up WW2 two person fighter combat simulation stations with Aces High 3 running on both computers. We hang out on weekends to help kids like yourself and your father get setup and shoot at each other in simulated WW2 fighters.

In the end, this is a good idea but, the kind like those museums which will take donating equipment and your personal time to make it work on weekends. But, if you have yourselves prepped to help with sourcing inexpensive joysticks and computer help for the game. You may get a few interested and flying with us. You could even do a road show with an SUV, computers\equipment and lots of contact with museums to show up for weekend appearances. As an extra attraction, get each location to allow you an Internet connection to show interested guests the online game or, Messiah used to use his cell phone as his link to play the game from his computer.
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Offline Arlo

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Re: Advertising Idea, (reaching the targeted audience)
« Reply #19 on: May 01, 2018, 01:30:16 PM »
One might make the case that manned real world demo setups at museums are a high-cost method of reaching relatively few people.  If a targeted TV ad doesn't get a decent return, a couple dozen manned booths at a couple dozen museums seems unlikely to do much either.

I don't understand why they don't blitz the everloving crap out of social media like the other guys, but that horse is powder at this point.

But, we can certainly say it's an idea.  :aok

Wiley.

One may also say that the cost may not be as high as perceived, for this particular 'new' idea. HT is already invested in VR and all you really need is a basic setup. Even without a plywood (or other material) cockpit mock-up, a decent stick-rudder-throttle package, pc and chair will suffice. Add the VR headset (with, dare I say, the replica flight helmet and mask from my previous post), a second monitor for a 'flight control officer' to assist the uninitiated via closed circuit comms (if one doesn't want a second 'pit' ... or even if they do) and there you go. Some volunteers to design a half dozen small terrains for different WWII settings - Euro or Pac - bomber escort or air superiority, air starts to simplify things,etc, and you're good to go. Make sure some AH brochures, game disks and shirts or hats are nearby. Bob's your uncle. Likely a lot less investment to reach a targeted and interested audience than TV commercials or FB ads.

Yes, it's an idea ..... or a pipe-dream, whichever one prefers.  :D

Offline 100Coogn

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Re: Advertising Idea, (reaching the targeted audience)
« Reply #20 on: May 01, 2018, 01:47:15 PM »
Why not have a monitor put on display showing some of these great videos that players have made. (screened for language I'd imagine.)
And also right next to the monitor, a stack of free AHIII disks.

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Offline Wiley

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Re: Advertising Idea, (reaching the targeted audience)
« Reply #21 on: May 01, 2018, 01:49:13 PM »
One may also say that the cost may not be as high as perceived, for this particular 'new' idea. HT is already invested in VR and all you really need is a basic setup. Even without a plywood (or other material) cockpit mock-up, a decent stick-rudder-throttle package, pc and chair will suffice. Add the VR headset (with, dare I say, the replica flight helmet and mask from my previous post), a second monitor for a 'flight control officer' to assist the uninitiated via closed circuit comms (if one doesn't want a second 'pit' ... or even if they do) and there you go. Some volunteers to design a half dozen small terrains for different WWII settings - Euro or Pac - bomber escort or air superiority, air starts to simplify things,etc, and you're good to go. Make sure some AH brochures, game disks and shirts or hats are nearby. Bob's your uncle. Likely a lot less investment to reach a targeted and interested audience than TV commercials or FB ads.

You might be right until you start paying the guys to man the booth.  But I'm sure there are just oodles of people willing to volunteer, right?  And they might reach up to dozens of people per day.

But it's an idea.  :aok

Wiley.
If you think you are having a 1v1 in the Main Arena, your SA has failed you.

JG11

Offline Arlo

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Re: Advertising Idea, (reaching the targeted audience)
« Reply #22 on: May 01, 2018, 02:02:01 PM »
You might be right until you start paying the guys to man the booth.  But I'm sure there are just oodles of people willing to volunteer, right?  And they might reach up to dozens of people per day.

But it's an idea.  :aok

Wiley.

The museums I've mentioned have more than 'dozens' of visitors daily and many of them have volunteers that'll grease fittings and may like this. I know if I get to work at one I'd be interested in not only pitching the idea and setting it up but giving the time needed, if allowed. This kind of wild idea has been cropping up in more than one thread on the AHBB with projects already in progress.

It won't break the AH bank.

Offline FLS

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Re: Advertising Idea, (reaching the targeted audience)
« Reply #23 on: May 01, 2018, 02:03:43 PM »
One may also say that the cost may not be as high as perceived, for this particular 'new' idea. HT is already invested in VR and all you really need is a basic setup. Even without a plywood (or other material) cockpit mock-up, a decent stick-rudder-throttle package, pc and chair will suffice. Add the VR headset (with, dare I say, the replica flight helmet and mask from my previous post), a second monitor for a 'flight control officer' to assist the uninitiated via closed circuit comms (if one doesn't want a second 'pit' ... or even if they do) and there you go. Some volunteers to design a half dozen small terrains for different WWII settings - Euro or Pac - bomber escort or air superiority, air starts to simplify things,etc, and you're good to go. Make sure some AH brochures, game disks and shirts or hats are nearby. Bob's your uncle. Likely a lot less investment to reach a targeted and interested audience than TV commercials or FB ads.

Yes, it's an idea ..... or a pipe-dream, whichever one prefers.  :D

Who is stopping you?   :D

Offline Wiley

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Re: Advertising Idea, (reaching the targeted audience)
« Reply #24 on: May 01, 2018, 02:10:45 PM »
The museums I've mentioned have more than 'dozens' of visitors daily and many of them have volunteers that'll grease fittings and may like this. I know if I get to work at one I'd be interested in not only pitching the idea and setting it up but giving the time needed, if allowed. This kind of wild idea has been cropping up in more than one thread on the AHBB with projects already in progress.

It won't break the AH bank.

So... a REALLY optimistic estimate of 10 minutes per session, including setup and explanation of how things work nets you 12 people per hour.  8 hour day.  That's almost 100 people who were willing to look past the idea of a public use VR helmet and get to try the game for a few minutes.

This is not overwhelmingly efficient.  But other people will see the display, which will have more impact than FB ads apparently.

Wiley.
If you think you are having a 1v1 in the Main Arena, your SA has failed you.

JG11

Offline oboe

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Re: Advertising Idea, (reaching the targeted audience)
« Reply #25 on: May 01, 2018, 02:25:48 PM »
Not sure how a newbie would enjoy the game in the short time they would have to try it at the museum, but getting the CD into the gift shop might be productive.

https://www.airzoo.org/

Something like this available for a nominal fee (enough to cover printing and distribution) in the gift shop I think would really catch my eye.   



The cover art was from a Euro boxed-game promotion done years ago and included 2 months free.  I guess it didn't pan out, but its hard from me to imagine walking by a display of these in an air museum gift shop and not getting interested.   

Offline Arlo

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Re: Advertising Idea, (reaching the targeted audience)
« Reply #26 on: May 01, 2018, 02:28:41 PM »
Who is stopping you?   :D

Off the leg. Off.  :cool:

Offline Arlo

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Re: Advertising Idea, (reaching the targeted audience)
« Reply #27 on: May 01, 2018, 02:31:41 PM »
So... a REALLY optimistic estimate of 10 minutes per session, including setup and explanation of how things work nets you 12 people per hour.  8 hour day.  That's almost 100 people who were willing to look past the idea of a public use VR helmet and get to try the game for a few minutes.

This is not overwhelmingly efficient.  But other people will see the display, which will have more impact than FB ads apparently.

Wiley.

Yes, plus spectators. Plus possible multiple stations.

Offline Ciaphas

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Re: Advertising Idea, (reaching the targeted audience)
« Reply #28 on: May 01, 2018, 02:32:43 PM »
You could set this up in a 6x8 trailer for relatively cheap.

You could hit up the air shows and museums, military appreciation events, gaming conventions etc...

If one had the time and disposable income it could be fun and positive for the AH community.


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Offline Arlo

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Re: Advertising Idea, (reaching the targeted audience)
« Reply #29 on: May 01, 2018, 02:37:08 PM »
Ciaphas is right. But this is more a community grassroots promo for the fun of it thing. Working in conjunction with museums may require a 'wiifm.' Perhaps all merchandise profit actually goes to the museum as a donation.