Yah, it DOES look like an S&L bailout, but the reasons for doing so were mostly to prevent a run on banks causing a 1929-ish domino effect, which would have cost heap much MORE money
A Bear bankruptcy would have been a mess no doubt (think Enron). But it would have been very beneficial by publicly exposing all the actions that led to this mess in the first place.
Instead, the Fed (in other words taxpayers) has put up $30 billion with a "b" in guarantees so JP Morgan can buy Bear, although it's closer to steal. By Friday, the fed was convinced they had to have a deal to avoid Bear bankruptcy before the markets opened Monday. JP Morgan went into the negotiations with what you always want -- the ability to walk away. The fed felt they had to have a deal and JP Morgan knew it. And Jamie Dimon rolled them up. He got Bear's best assets, including a $1.5 billion building and the taxpayers are on the hook for any future losses.
Meanwhile the message to everyone else is, If the going get's tough, it's OK to panic. The taxpayers will bail you out it you do.
Over the long run this is going to cost us much more than a Bear bankruptcy ever would.