Did Absolut Vodka advert go overboard?

[SaburoS]

http://latimesblogs.latimes.com/laplaza/2008/04/mexico-reconque.html

Do you think they went too far in their advertising?

Offended? Naw.
This will go away as the end result is Absolut probably won't convince those drinking tequila to switch to vodka, let alone theirs.
Central and South Americans are for the most part pretty indifferent to Mexican history so this ad campaign is going to fail south of Mexico.
Now if Absolut actually had a premium tequila product then they might increase sales to the Mexican market.
This type of advertising would also be unnecessary.
Kind of like Golf fans buying Oldsmobiles because Tiger Woods was in their Ads.
Much ado about nothing. I think the negative reactions might be a bit overly sensitive.

I don't drink alcohol so I don't know the good brands. If I did drink, the ad wouldn't sway me one way or the other. The ad campaign will die eventually.

[Masherbrum]

If/When I drink vodka (usually special occasions) I like it straight up on the rocks, with a twist. GG is really smooth. Stoli is garabage.  It became too commercialized and the taste changed in the mid-80's.

I only drink Belvedere.   I've tried em all.   Belvedere is the smoothest.    GG is a notch below Stoli, from my experiences.   Absolut is piss water.   

[SteveBailey]

Ahem...Back on topic, advertising reactions are one area where the consumer can actually make a difference. Those of you who are offended by the Absolut map should write them a letter and complain- and to be sure they can understand it give them a Spanish copy of your letter too.

Absolut has already apologized for the advertisement.

[E25280]

Imagine the uproar if the advertisement had a map showing Cuba the same color as the US and an American flag with a prominant 51st star.

[Airhead]

Absolut has already apologized for the advertisement.

Yeah, but I'll bet they didn't apologize in Spanish, broadcast over Mexican TV.

[culero]

I don't see what the big deal is. The map is just the boundaries that existed prior to 1836. We took it from 'em fair and square, no harm in letting them dream of what might have been

[SaburoS]

I don't see what the big deal is. The map is just the boundaries that existed prior to 1836. We took it from 'em fair and square, no harm in letting them dream of what might have been

The country of Panama didn't exist then. That was part of Columbia.

[AKIron]

LMAO look at the map again!!!

Us Okies held them off at the Red River!

 

Mac

They just took everything worth taking.

[DieAz]

Imagine the uproar if the advertisement had a map showing Cuba the same color as the US and an American flag with a prominant 51st star.

why would this cause an uproar?

[Sikboy]

I only drink Belvedere.   I've tried em all.   Belvedere is the smoothest.    GG is a notch below Stoli, from my experiences.   Absolut is piss water.   

Are Belvedere and Chopin made by the same company?

-Sik

[Gryffin]

Yeah, but I'll bet they didn't apologize in Spanish, broadcast over Mexican TV.

Are Mexicans actually offended, or just Americans?

[moot]

Looks like a lot of people fell for the #5