Not going to jump on the sky is falling bandwagon on this quite yet. If it comes out the way people are concerned it will, then I will dump all over them ruining the thing I've been most looking forward to in gaming. I don't think we have the knowledge to say it will automatically suck though. Kind of an odd acquisition... unless they're envisioning updating your facebook page thingumy with 'This is what this person is looking at right now!' type crap.
As long as we can turn that stuff off, I couldn't care less as long as they bring it to market.
Wiley.