Good Ole Chinesse "Temu" sure dished out a lot of money on SB adds.
As far as the halftime show, it was a popular performer for a younger age group performing. Wasn't great, wasn't bad IMO.
If you are over 40 or 45 years old, you probably had no idea who or what was going on there. Lol.
That being said, the majority of people on this particular BBS probably agree with you.