I had original thought the unusual low number of players was typical for end of school year but now they are really low even for this time of year.
Most of us still playing AH are retired so no real change when school is out.
Depends where you live. Weather plays a huge role. If you’re in a sunshine state you don’t notice. But if you live in a state with cold winters, as soon as its warm people want to stay outside. During summer here we won’t run many indoor concerts because its just too hard to drag peeps inside from a bbq and family gatherings. Plus kids out of school parents need to tend to them. I’m not sure teens are our best target audience.
Summer is a good time to build an artillery of promotion material so it can be unleashed late summer for the fall to spring numbers.
I know I talk concerts a lot, but its entertainment that borders the same type of promos. In contracts you must agree to put out no less than 10k in promo 6 mos in advance of show. Same thing, if you want winter numbers start promos mid-late summer, and pile right through to spring.
We don’t have a board for marketing like most companies, we are it. We are tasked with that role, or not.
But they are allowed to be shoved to another sim when they come,… don’t waste your time. Another Skyyr and V and we’re done