This is like babyfying the dread "N Word" Really now, how often have you heard them say in Gangsta Rap, "my n-word brother..blah-blah-earbleeding-blah" They say the word, offensive as it is.. they say the word.
My issue with this is; Either use the word itself, or don't. Babyfying it only worsens the offense by coddling those offended in the name of political correctness. Personally, I detest the use of the word, and laugh at those that in one breath gasp, then turn around with the next breath and use it as everyday parlance.
*sorry for the highjack... back to the topic*