It has to do with kinetic energy. The equation for kinetic energy = (1/2)*(mass)*(velocty^2).
As you can see, the slower a round gets, due to drag, it loses energy(quickly since it is squared). I'm certain this is all factored into AH, including drag coefficients and air resistance equations, identical to real life physics equations. Creating an online environment that mimics real life physics is the first step to creating a flight sim I would assume.