I think HTC should add an "Anti-bulling" message of the day and let it run a month strait before going back to a rotating post. Have it say...
"We at HTC take bullying very seriously. If you are being bullied and or harassed by another player please use the .report function to report the incident. HTC will review the incident and take the appropriate action.
ALL reports will be kept
CONFIDENTIAL ! Help us keep our game fun and enjoyable for all."
The "confidential" part must be stressed as nobody wants to be labeled as a tattle tail, squealer .... well except for the Pigs on the Wing, they squeal all the time

It doesn't matter that it "happens in all the other games" wrong is wrong. As such a small percentage of players use the boards the message of the day is a good way for HTC to get the message out that there IS a way for it to be handled available..... as Im sure more dont know that there is, or how to use it.