Third WWII Project For Hanks, SpielbergSteven Spielberg and Tom Hanks are producing a third World War II miniseries for HBO, this one based on Donald L. Miller's
Masters of the Air, which related the 1944-45 air war and bombing campaign over Germany through the eyes of the "Mighty Eighth" Air Force. Slated to air in late 2015,
Masters of the Air is a companion piece to the duo's Emmy Award-winning
Band of Brothers (2001) and
The Pacific (2010).
Source: Military History, March 2015 edition
Another source notes that they are spending $500 million to produce this series. If there is a single target to market AH3 this is it! Having done a ton of marketing myself (highly informed amateur) I can only imagine how expensive running ads on HBO would be while this show runs. I would suggest creating an alternate Facebook page and then using Facebook's targeting features to go after all Facebook users that "like" this HBO program. With all of the Facebook geeks already flying your virtual skies I would bet for less than $20k you could easily reach hundreds of thousands of flight cadets/noobs/targets over and over again. They are going to see the romance, drama, action of it all and AH3 is the only source on earth to make it happen.
In fact, I bet I could even get a main stream media news story for this. As this is playing on HBO with tons of free and paid media, we put together a 12-hour, Super Saturday, Battle Over Germany scenario with a few hundred sticks. I bet we could get some joint media mentions out of that.
I'm ready to sign up and help make this happen, strictly as a volunteer. Should we form an internet Gorilla Marketing brigade?
boo
