Except when they’re not.
Like now.
Yeah. Because kids don’t beg their parents to buy them stuff. 
(I have thousands of dollars in GI JOE toys that say otherwise.)
It doesn’t need to. People find it on their own.
If they cost more than the revenue they generate then they don’t work.
Yes they are. There is literally no better form of marketing on a mass scale.
Like Boo said, McDonald's and insurance companies ect, would not be spending multiple hundreds of millions on commercials if they did not work. We all know they exist. How many know AH exist? I sure as hell wouldn't know they exist if I didn't know about AH.
GI Joe's are one time expenses. While some parents would pay, It takes a lucky kid like myself to have parents who are willing to pay every month, especially today when everything cost a fortune to buy. Now I pay for the game. GI Joe would not be popular without commercials either. Violent video games are much harder to get parents to buy over an action figure. Thats why so few kids play AH.
Risk/Reward. That's how business works. There is literally proof all over the boards how many people found this game from the military channel. Marketing is single handedly the best option to raise awareness. Leaving it up to people to find it on their own is a slow process. Putting it in their faces is how you get a lot of customers quickly. It's what the game needs.
That was funny. The one channel with probably a smaller demographic than the game. 
Simply not true. It's a free channel that is gaining a lot of popularity. Do you have any #s to prove that? It has shows dedicated to flight. Would be perfect for AH and probably affordable. One great commercial would probably attract 500 new customers a month. Just a guess though.
